Wrap40 - Celebrating the Dress that started it all.

  • Emma Roberts' Journey of a Dress

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    Summer is in full swing and the DVF Wrap Dress is taking a relaxing break on the beaches of Santa Monica, California with none other than Emma Roberts! Read more about Emma’s #JourneyofaDress on Lip Service.



    Location: Santa Monica, California

  • #journeyofadress

    #JourneyofaDress

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    Our favorite images from all our fans who visited the #JourneyofaDress exhibition in LA! We love seeing the exhibition through your eyes. See more photos now.


    Location: Los Angeles

  • What’s your DVF wrap dress story?

    WHAT'S YOUR WRAP STORY?

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    As Diane tells it, “I was 26 when I created the wrap dress. Its success allowed me to become the woman I wanted to be. Women often tell me why the wrap dress has also been important to them. Now, we are collecting stories and photos from women all over the world.” So what are you waiting for? Share yours and become a part of the journey of the dress that started it all!

  • Song of Style’s Journey of a Dress

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    Aimee Song of Song of Style take the DVF Wrap Dress around the globe to Morocco! Learn more about Aimee’s #JourneyofaDress on our blog, Lip Service.



    Location: Morocco

    Credit: Aimee Song, Song of Style

  • THE MAKING OF AN EXHIBITION

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    Go behind the scenes as the DVF team transforms the Wilshire May Company building in Los Angeles into a 20,000 square foot museum celebrating the dress that started it all. If the video only gets you more excited to see for yourself, the exhibition has now been extended through May 1.

    Location: Los Angeles

  • Tuula Vintage’s Journey of a Dress

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    Hello UK and Australia! Jessica Stein of Tuula Vintage takes the DVF Wrap Dress on a brand new journey with her mother. Learn more about Jessica’s #JourneyofaDress on our blog, Lip Service.



    Location: UK, Australia

    Credit: Jessica Stein, Tuula Vintage

  • Pop Wrap: DVF + Andy Warhol

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    PopWrap: Artist Alia Penner creates a video to celebrate the Limited Edition DVF + Andy Warhol Collection! Watch the video and read more on Lip Service!


    Credit: alia penner

  • LA Story

    LA Story

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    From Gwyneth Paltrow to Allison Williams and Seth Meyers, the stars came out for the opening of the
    Journey of the Dress exhibition in Los Angeles. Read more and check out their flash-ready party looks
    on Lip Service.

    Location: Los Angeles

  • The Blonde Salad’s Journey of a Dress

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    Chiara Ferragni of The Blonde Salad takes the wrap to its next destination on the whirlwind trip around the globe, Los Angeles! Learn more about Chiara’s #JourneyofaDress on Lip Service.



    Location: Los Angeles

    Credit: Chiara Ferragni, The Blonde Salad

  • This is LA: Live from the Launch Party...

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    Watch hosts Andy Cohen and Coco Rocha live from the red carpet with Diane and friends!
    Plus, go behind the scenes for a sneak peek at the Journey of a Dress exhibition!


    Location: Los Angeles

  • Betty Autier's Journey of a Dress

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    The #JourneyofaDress continues as the wrap dress lands in Paris! Betty Autier of Le Blog de Betty captured the wrap dress in this dreamy video. To find out more about Betty and her wrap story, read more on
    Lip Service.


    Location: Paris, France

    Credit: Betty Autier and Mathieu Lebreton

  • 40 YEARS AND STILL KICKIN'

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    Watch as Diane gets ready to celebrate the 40th anniversary of the wrap dress with the opening of the Journey of a Dress exhibition in Los Angeles!

  • Coco Rocha’s Journey of a Dress

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    As part of the 40th anniversary celebration of the wrap dress, Journey of a Dress, DVF is joining forces with "it" girls across the globe to send the iconic wrap dress around the world throughout 2014! The journey begins with Coco Rocha sharing her own “wrap story” in New York City! Discover more about Coco’s #JourneyofaDress and her experience with DVF, then follow the Wrap Dress as it travels to the next fashionista! Read more about the #JourneyofaDress on Lip Service.

    Location: New York City

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